In formulating RTA’s digital strategy, careful consideration was given to aligning it with the strategic directions of the emirate, RTA’s Strategic Plan 2024-2030, and Dubai Digital Strategy.
Dubai’s Roads and Transport Authority (RTA) has unveiled its Digital Strategy 2023-2030, with 82 projects and initiatives at a total investment of Dhs1.6 billion.
The strategy aims to strengthen RTA’s global leadership in digital transformation, optimising the use of data, and constructing a digital infrastructure that is 100% agile and scalable.
Key goals of the digital strategy include enabling 100% fintech-driven mobility, increasing digital service adoption to 95%, digitising the skill set of RTA’s employees to as much as 100%, and developing 50 artificial intelligence use cases.
The strategy focuses on enhancing collaboration with partners, undertaking projects advocating emerging technologies to accelerate the pace and impact of future digital transformation, and optimising the investment in data.
The plan is structured around six key pillars: people happiness, quality digital services, data intelligence, integrated digital operations, excellence in asset management, and innovation and partnerships.
The implementation of the digital strategy will be carried over four phases spanning seven years. The Preparatory Phase encompasses the completion of seven projects, estimated at Dhs466 million. The First Phase involves 62 projects valued at Dhs829 million, the Second Phase includes 10 projects valued at Dhs249 million, and the Third Phase involves 3 projects with a budget of Dhs100 million.
Mattar Al Tayer, RTA’s Director General, Chairman of the Board of Directors said: “RTA is progressing steadily in employing modern and advanced technologies, undertaking digital transformation projects, and harnessing all resources to offer innovative and quality-driven services.”
These efforts are guided by the visionary leadership of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister of the UAE, Ruler of Dubai, aimed at fostering Dubai’s wellbeing and global competitiveness and providing diverse service options for residents, thereby positioning it as the best city for living, working, and visiting.”
“These efforts were also guided by the directives of Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai, Chairman of the Executive Council, towards transforming Dubai into the smartest city in the world and advancing the digital transformation drive across the emirate.








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