Pasty skin, empty eyes and slightly misshapen features against delirious music tracks – it’s the recent TikTok trend with a dose of disconcerting strangeness.
Generally called the uncanny valley makeup trend, it involves creators using makeup to appear as hyper-realistic bots. Some of the videos under this trend have received up to 13 million likes on the platform.
Pop culture has long assigned fear factors and untrustworthiness to robots, from Terminator in 1984, to Ex Machina in 2014. But today, the line between what’s real and what isn’t is increasing in a world of AI deep fakes and social humanoid robots.
Here is what we know about the trend.
The uncanny valley is the state of discomfort that we enter when we see something that is very human-like, but not quite.
Many people like seeing artificial objects become more and more human-like — such as Disney’s WALL-E or C3PO from Star Wars.
But what happens when they start looking too human, something’s not quite right and we can’t identify it. Then, science shows, a deep sense of unease is triggered in the brain.
The most common objects that trigger the uncanny valley are humanoid robots. However, computer graphics in video games and films have also evoked feelings of unease within audiences.
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